What Is Creativity?
The reorganization of experience into new
configurations. Creativity is a function of knowledge, imagination, and
evaluation.
Three domains of creativity:
— Art
— Discovery
— Humor
Myth: Creative people are typically nonconformists
Learning to Be More Creative
Mental Locks
— Looking
for the “right” answer
— Always
trying to be logical
— Strictly
following the rules
— Insisting
on being practical
— Avoiding
ambiguity
— Fearing
and avoiding failure
— Forgetting
how to play
— Becoming
too specialized
— Not
wanting to look foolish
— Saying
“I’m not creative”
Creative Problem Solving
Problem solving is the conscious process of
bringing the actual situation closer to the desired situation.
Steps in Creative Problem Solving
— Identifying
the problem
— Generating
alternative solutions
— Selecting
a solution
— Implementing
and evaluating the solution
Identifying the Problem
What is a problem?
Defined by the difference between the actual and the
desired state of affairs
Stumbling Blocks for Problem Finders
— Defining
the problem according to a possible solution
— Focusing
on narrow, low-priority areas
— Diagnosing
problems in terms of their symptoms
Causes: Variables that are primarily responsible for
differences between the actual and the desired conditions
Pinpointing Causes with Fishbone Diagrams
A TQM process improvement tool that shows possible
problem causes and their interactive relationships
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